The J-Pop girl group f5ve has just released their new song, "Magic Clock" (f5ve, Youtube, 2025). This evening, I took a few minutes to sit down and patiently replay the music video a few times. Despite the video's short length, it sparks a great amount of discussion.
First off, this song is unique compared to a lot of other songs that I have reviewed on this blog. It's is one of the first (or maybe the first) electric pop song I have reviewed on this blog. While electronic pop can be enjoyable and energizing to listen to, the way it is incorporated in this song feels a bit different. The singers in the video are talented entertaining to listen to, but their singing feels overshadowed by the electronic music in the background. For future songs from them, I would like to hear what their singing would sound like with this background effect turned down (not completely removed because it does sound good at the right volume).
As for the concept of the "Magic Clock" in the video it appears that whenever the clock changes by the unnamed man, the ages of the girls change in the music video. It was a creative concept to add to the song which is a plus for me. It kept me viewing the music video until the end to see how it was going to end, and the ending (which I will not spoil) was fairly funny too. That being said, there is one big thing about the song that that just happened to get to me a little.
With all that being said, below is my final rating of the song:
Verses: 8/10
Chorus: 8/10
Choreography: 7.5/10
Background Music: 4/10
Overall: 29.5/40 or 7.4/10